For Brands That Live Outside The Lines
Scroll To See Our Work
-
![An image of The Float House]()
Camp Sprout
Logo + Branding
-
![Lip Ripper Fishing Logo]()
Lip Ripper Fishing
Logo + Branding, Publication Design, Brand Photography
-
![An image of Greenspacing.]()
WilderNest Lodge
Logo + Branding
The
Goods
-
With an emphasis on brand strategy, we create more than just a logo you can slap onto your business cards. We create a brand around the logo that tells your story and speaks to your ideal client. Bold, colorful, and simple design is key.
Prices start at $500
-
Nothing reaches new audiences better than eye-catching photography that truly represents your brand. The world is highly visual, make sure you have what you need to capture attention.
One Hour - $300
Half Day - $500
Full Day - $800
-
With years of experience in creating one of a kind layouts for magazines, media and travel guides, we’re here to help with all large design projects.
Pricing varies by project.
A Little About Me
I started Waygood Brand Co. to help outdoor brands, travel destinations, and small businesses build identities that are both unique and strategic.
I’m Allie — the creative behind Waygood Brand Co.
I grew up in Minnesota, usually outside — hiking trails, kayaking around the lakes, and documenting it all with my camera in hand.
After college, I landed what felt like a dream job as a graphic designer and photographer for South Dakota Game, Fish & Parks. It blended my creativity with my passion for the outdoors — but deep down, I knew I was meant to build something of my own. That’s when I started Waygood Brand Co.
I combine thoughtful brand design with custom brand photography to create cohesive, eye-catching designs that connect with your audience and grow your business — whether you’re launching a new venture or leveling up your current business.
For brands or destinations that live outside the lines, I’d love to help you bring your ideas to life — and make sure it looks as good as it feels. That’s the way good things are done.